Airline Revenue Management training

Establish the professional foundations for a successful career in revenue management

Introducing our intensive three-day training program, Airline Revenue Management, tailored for newcomers joining a Revenue Management Pricing team without prior training in airline yield management. This comprehensive course is meticulously designed to provide participants with a thorough understanding of the fundamental principles and practices essential for effective revenue management within the aviation industry. Throughout the program, attendees will delve into key topics such as the mission, organization, and tools of Revenue Management Pricing (RMP), gaining insight into the department's role and positioning within the airline structure. Participants will learn to navigate the delicate balance between occupancy factor and average price, essential for maximizing revenue potential in varying demand scenarios. Moreover, the course delves into client segmentation strategies, implementation of protection levels, and management of booking intakes, empowering participants to optimize revenue streams and mitigate risks effectively. Additionally, attendees will gain valuable insights into the role of essential systems including Passenger Service Systems (PSS), Revenue Management Systems (RMS), ATPCO, revenue integrity, and Business Intelligence (BI) solutions, enhancing their proficiency in leveraging technology for revenue optimization. Join us for this transformative learning experience, equipping you with the knowledge and skills necessary to excel in the dynamic field of airline revenue management.

Upcoming training sessions

This training program is available upon request.

Stay informed of our training schedules

Course details

Target Audience

Professionals in the airline industry who are new members joining the commercial and revenue management teams

Format

In-person classroom training

Duration

3 days

Schedule

Upon request

Location

At your premises worldwide

Language

English (other languages are available on request)

Prerequisites

Basic understanding of the foundational aspects of a commercial airline

Cost:

Starts at EUR 9,000 per session + travel expenses

Eligible discount

Possible when contracted as part of a pool of educational or transformation services

Curriculum/topics covered

Day 1: Introduction to Revenue Management

What is Revenue Management?

What is the main objective of RM?

What are the benefits of revenue management?

Prerequisites for applying RM

Revenue Management across industries

RM evolution in the airline industry

Revenue Management in the airline industry

Day 2: Main concepts of Revenue Management

Demand vs. capacity

Spill vs. stifle

Spoilage management

Optimal demand

Capacity management

Seasonality of demand

High Demand vs. low demand

Strategies in high & low demand

The right strategy

Price vs. demand

Price-response function

Price sensitivity

Customer Segmentation

Displacement cost

Group management

Revenue Management in action

Maximizing revenue on high seasons and peaks

Maximizing revenue in low season / demand

Point to point vs. connecting traffic

Individual bookings vs. groups/series

Advanced bookings vs. last minute

Capacity adjustments

Day 3: Organizational aspects of RM

Place of Revenue management in Airline organization

Airline revenue management process functions

Key roles in Revenue Management

Computerized systems

Airline information flow / Airline distribution

Customer welfare

NDC distribution migration

Performance tracking

KPIs and data analysis

Revenue Management Vocabulary

Revenue Management KPIs

Revenue management datasets

Reading and interpreting common RM reports

Revenue integrity

Training Objectives

Learning Outcomes

Understand the goal, mission, organization, and RMP tools

Comprehend the role and position of the RMP department

Know how to arbitrate between occupancy factor and average price

Differentiate the specifics of high demand versus low demand

Master client segmentation, implementation of protection levels, and booking intakes management

Understand the role of systems (PSS, RMS, ATPCO, revenue integrity, BI solutions)

The skills you will have acquired by the end of this training.

By the end of the training, participants will be equipped with a comprehensive understanding of airline revenue management principles and practices.

They will gain proficiency in utilizing revenue management tools and systems effectively to optimize revenue streams, manage demand fluctuations, and enhance overall profitability.

Additionally, participants will develop strategic decision-making skills to arbitrate between occupancy factor and average price, implement client segmentation strategies, and leverage technology solutions for revenue optimization.

Ultimately, attendees will be prepared to contribute effectively to their Revenue Management Pricing teams and drive revenue growth within their respective organizations.

About our trainings

At Airline Tactics Academy, our trainings are meticulously crafted by airline commercial and revenue management professionals, for professionals. We understand the intricate challenges and demands of the industry, which is why our courses are designed to equip you with practical skills that you can immediately apply in your day-to-day operations.

Professional insights, practical skills

Unlike traditional academic programs, our trainings focus more on honing skills rather than imparting mere knowledge. Each course is developed with a deep understanding of the dynamic airline industry landscape, ensuring that you gain relevant insights and actionable strategies to enhance your performance and drive success.

Learn from industry experts

Our team of instructors comprises seasoned professionals with extensive experience in airline commercial and revenue management. They bring real-world expertise and practical insights into the classroom, enriching your learning experience with valuable industry perspectives and best practices.

Empowering your career growth

Whether you're a newcomer to the industry or a seasoned professional, our trainings are designed to empower your career growth and elevate your skill set to new heights. Join us at Airline Tactics Academy and embark on a journey of continuous learning and professional development.

Your partner for team development

At Airline Tactics Academy, we are your trusted partner for team development. With our comprehensive catalog of trainings and customized options, we tailor our programs to perfectly fit your team's development needs, location, and business model characteristics. Whether you're looking to upskill your entire team or focus on specific areas of improvement, we provide flexible solutions that align with your goals and objectives. Partner with us and empower your team to thrive in today's competitive airline industry landscape.

Tailored training programs

At Yield Tactics Academy, we understand that every airline has unique training needs. That's why we offer tailored training programs, specially designed to meet your specific requirements. Whether you want to equip your team with particular skills in revenue management or have specific demands regarding content, duration, or location, we are ready to collaborate with you to develop a customized training solution that aligns perfectly with your goals. Our commitment is to provide you with an exceptional training experience perfectly tailored to your organization. Contact us today to discuss your custom training needs.

Additionally, we can conduct an audit/diagnosis of your revenue management and pricing departments, as well as assess the skills of your employees and offer you a professional development plan (team training, external recruitment, talent development, assistance with transformation).

> Contact us to discuss your specific training requirements

Who we are

Airline Tactics Academy is a trademark of Yield Tactics, a consulting firm specialized in revenue management and pricing, particularly for airlines. For years, we have been assisting airlines worldwide and sharing educational content on commercial challenges and yield management (Yield Tactics Magazine, The Yield Tactics podcast, Linkedin content). Naturally, over the years, our business has evolved to include training, with a continuously expanding catalog of offerings.

Why Choose Airline Tactics Academy?

1. Immersive Learning Experience

Our in-person training sessions provide an immersive environment where you can engage directly with industry experts, ask questions in real-time, and collaborate with fellow participants. Experience the power of learning in a dynamic classroom setting.

2. Personalized Attention

Benefit from personalized attention and guidance from our experienced instructors. Whether you're a beginner or an experienced professional, our instructors are committed to supporting your individual learning journey and helping you achieve your goals.

3. Practical Application

Theory comes to life through hands-on exercises, case studies, and simulations. Gain practical insights and develop actionable strategies that you can immediately apply to optimize revenue performance and drive profitability for your airline.

4. Networking Opportunities

Forge valuable connections with peers and industry insiders during our in-person training sessions. Share experiences, exchange ideas, and build relationships that can open doors to new opportunities.

5. Yield Tactics certificate

Successfully completing the training program will lead to the attainment of a Yield Tactics course completion certificate. This certificate serves as a valuable credential that can be prominently featured on your CV, showcasing your expertise and dedication in the field of revenue management. It not only validates your commitment to professional development but also enhances your credibility among employers and peers. With the Yield Tactics diploma listed on your CV, you can confidently demonstrate your proficiency and readiness to excel in roles requiring advanced knowledge of revenue management strategies.

Frequently Asked Questions

Who are the instructors and what are their qualifications?

The instructors are senior consultants and partners at Yield Tactics, each with a minimum of 15 years of experience in revenue management within the airline industry. Most of them hold an IATA Revenue Management Diploma or similar certifications.

What benefits does Airline Tactics Academy offer?

Airline Tactics Academy prices courses competitively, providing you with qualified instructors and the most up-to-date materials and resources for a valuable learning experience. Learning prioritizes operational skills over theoretical knowledge.

How can I access course materials and resources?

Course materials will be distributed in paper format on the first day of the training sessions. They encompass a copy of the slides and exercises.

How many people attend the meeting simultaneously?

The maximum attendance for a course is 15 participants.

Are there e-learning options available?

We believe in face-to-face training for a great learning experience; hence, our training programs are not available for e-learning.

How can I stay updated on upcoming training sessions?

You can subscribe to our mailing list to receive notifications of schedule updates and new trainings.

Can I request a demo or preview of the training content before enrolling?

A senior consultant from Yield Tactics can accompany you on a 15-minute video call to go through the training slides and address any questions you may have, allowing you to assess whether the content matches your educational needs.

Can I receive a certificate upon completion of the training?

Upon completion of the entire course, you will receive an attendance certificate issued by Yield Tactics.

Can I request customized training content for my organization?

Yes, we offer customized training content services for organizations. Please get in touch with us to discuss your specific requirements.

Are there eligible discounts available?

Yes, discounts can be granted if your organization commits to more than 10 trainings per calendar year, or as part of an extended team development service that can be offered within our consulting and revenue management team transformation plans.

What should I do if the training I want to enroll in is on the waiting list?

If the training you want to enroll in is on the waiting list, please contact us to initiate the registration process. We will provide you with live updates on availability or propose alternative options.

How can I get in touch with your team for further inquiries?

You can reach us via email or by calling our nearest contact center.